Yolanda L. Jackson is a strategic marketing professional with proven success at marketing athletes, directing promotional events and securing strategic partnerships that increase brand value. Through her in depth knowledge of athletes, she reengineered their public image and generated sponsorship revenue from some of the world’s leading corporations. She is a savvy business developer with the ability to cultivate and maintain strong alliances not only with athletes, but also with corporate sponsors, organizations, sports industry executives and the media.
In 2015, the USA Synchronized Swimming Board of Directors selected Yolanda as an Independent Director on the Board. In this role, Yolanda will be assisting in promoting the sport and working with the other Board members to increase its marketing and development capabilities. To read more about Yolanda, click here.