Athletes to Watch: On the Road to Sochi 2014, Week 20

Marketing Female Athletes will be spotlighting athletes in different sports leading up to the 2014 Olympics in Sochi, Russia. Some of them you may have already heard about but there definitely will be many whom you’ve never heard about until here and now!

Week 20

Members of US Cross Country Ski Team
Members of US Cross Country Ski Team


We are revisiting our entry of Kikkan Randall and the U.S. cross country ski team from Week 14 to give you an update on the success the team is currently having.


No U.S. female cross-country skier has ever won an Olympic medal, but that dry spell could end for the United States at Sochi 2014. Kikkan and Jessie Diggins won the gold medal in the team sprint at a world cup in Quebec City in December and then struck gold again at the FIS Nordic World Ski Championships in Val di Fiemme, Italy, in February. Both victories were American firsts! Also this past season, Kikkan won her second world cup sprint championship and placed third overall. Another first for U.S. women in the sport came last November when Kikkan, Jessie, Holly Brooks and Liz Stephen claimed a first FIS World Cup relay podium finish, placing third in the 4×5-kilometer in Sweden. At the 2013 World Championships the U.S. team of Kikkan, Jessie, Liz and Sadie Bjornsen placed fourth. Hope abounds that 2014 will be the year of the women cross country skiers!

Stay tuned as Marketing Female Athletes brings you all the must-watch athletes for the Sochi Olympics

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