Providing elite, Olympic, world-class champion female athletes for your VIP fundraising events, projects and keynote speaking opportunities
Yolanda L. Jackson is a strategic marketing professional with proven success at marketing athletes, directing promotional events and securing strategic partnerships that increase brand value. Through her in depth knowledge of athletes, she reengineered their public image and generated sponsorship revenue from some of the world’s leading corporations. She is a savvy business developer with the ability to cultivate and maintain strong alliances not only with athletes, but also with corporate sponsors, organizations, sports industry executives and the media.
In 2015, the USA Synchronized Swimming Board of Directors selected Yolanda as an Independent Director on the Board. In this role, Yolanda will be assisting in promoting the sport and working with the other Board members to increase its marketing and development capabilities. To read more about Yolanda, click here.
Yolanda L. Jackson & Associates, Inc specializes in matching elite, Olympic, world-class, champion and professional women athletes with:
- Sponsorship and endorsement prospects
- Corporate/sponsor events and projects
- Featured public speaking occasions
- Social responsibility advocacy
Athletes to Watch
Yolanda is known, valued and trusted by athletes, agents, sports industry experts and corporate executives. Not only does she know hundreds of women athletes in every sport, but she has made it possible for many of them to become household names! Her ability to make the right connections is legendary. I have known her for over 20 years and her dedication to marketing and promoting athletes has never wavered. I’m proud to call her a friend!
Passion for sports is the foundation for Yolanda’s longevity in the sports industry, yet it is her ability to bring people together and create that ‘moment’….for the athlete, for the sponsor, for the fan, that has made her a success. Yolanda’s experience brings depth to any interaction and is a powerful force for change, in the individual lives of the athletes and sports at-large. I have watched Yolanda work with a young athlete: create the platform, guide the opportunity and then knowingly smile as the light bulb flashes for the athlete and this young woman has attained a whole new level of maturity. I have witnessed the positive impact of Yolanda’s hand in the WTA, the Women’s Sports Foundation and expect the ripple-effect to continue.
As many of you know, Yolanda has been battling pancreatic cancer for over ten years but has finally lost the battle. She succumbed on Friday, July 5th… Read more “Remembering Yolanda L. Jackson”
This post was originally posted on April 19, 2019 on NYTimes.com When Breanna Stewart, the reigning W.N.B.A. most valuable player, was carried off the floor of the… Read more “From the NY Times | Breanna Stewart Shows the Toll of Pro Women’s Basketball’s Never-Ending Grind”
This post was originally posted on April 10, 2019 on WNBA.com Five players walked onto the floor for the Notre Dame Fighting Irish on Sunday night, playing… Read more “From WNBA.com | Inside The W with Michelle Smith: National Championship Participants Rule Draft Night in New York”