Connecting elite, Olympic, and world-class champion athletes to sponsorship, spokesperson and other opportunities.

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Yolanda L Jackson
Yolanda L. Jackson

Yolanda L. Jackson is a strategic marketing professional with proven success at marketing athletes, directing promotional events and securing strategic partnerships that increase brand value. Through her in depth knowledge of athletes, she reengineered their public image and generated sponsorship revenue from some of the world’s leading corporations. She is a savvy business developer with the ability to cultivate and maintain strong alliances not only with athletes, but also with corporate sponsors, organizations, sports industry executives and the media.

In 2015, the USA Synchronized Swimming Board of Directors selected Yolanda as an Independent Director on the Board. In this role, Yolanda will be assisting in promoting the sport and working with the other Board members to increase its marketing and development capabilities. To read more about Yolanda, click here.


Yolanda L. Jackson & Associates, Inc specializes in matching elite, Olympic, world-class, champion and professional women athletes with:

  • Sponsorship and endorsement prospects
  • Corporate/sponsor events and projects
  • Featured public speaking occasions
  • Social responsibility advocacy
  • International outreach issues


Hear what some of the world’s top athletes, media personalities and sports business people have to say about working with Yolanda.

Yolanda Jackson is a treasured advocate and leader in women’s sports. Every time I turn around at a women’s sporting event, she’s there, and it’s always a delight to see her. Yolanda is a good friend who never misses a chance to support anything women in sports — or women in the sports media — are doing. Girls and women throughout sports are lucky to have her on their side.

Christine Brennan, USA Today sports columnist, ABC News, PBS and NPR commentator and best-selling author

Yolanda Jackson is a true professional. I’ve had the great fortune to work with her over the past 17 years with respect to athlete services. She earns respect from everyone in the business with whom she has worked.

Sue Rodin, President, Stars & Strategies, Inc., Founder, Chair Emerita, Women in Sports and Events (WISE)